Automate and grow
Marketing automation, RevOps and AI automation for growing teams
We set up the systems that move leads to your sales team: marketing automation, email and WhatsApp flows, outbound prospecting, workflows in n8n, Make and Zapier, AI automation and Google and Meta Ads tracking.
Marketing automation, RevOps and marketing operations
We set up the rules that move a lead from first touch to a salesperson, with HubSpot as the main system.
- Lead routing: who gets which lead, with a fallback owner so nothing sits unassigned.
- Lifecycle stages with written entry and exit rules, so marketing and sales mean the same thing by "qualified".
- Lead scoring that combines fit (who they are) and engagement (what they do).
- Attribution reporting that ties sources and campaigns to contacts and deals.
- Data hygiene: duplicates, required fields, enrichment and clean-up on a schedule.
- The handoff between marketing and sales: alerts, tasks and follow-up rules that are agreed in writing.
Email marketing automation and WhatsApp marketing automation
We build the automated email and WhatsApp journeys around your CRM, and connect the sending tools behind them.
Tools: Mailchimp, HubSpot, Mailgun, Maildoso
- Welcome, nurture, follow-up and re-engagement email flows, built in HubSpot or Mailchimp.
- Transactional and lead-notification email through Mailgun.
- Sending domains and mailbox setup with Maildoso for outbound sending.
- WhatsApp message flows connected to your contact records, so conversations stay tied to the CRM.
Prospecting and outbound
We build the outbound machinery: who you contact, how you reach them and where replies land.
Tools: Apollo, ZoomInfo and similar
- List building and enrichment from your ideal customer profile, using Apollo, ZoomInfo and similar tools.
- Email sequences and follow-up cadences written for your offer.
- Sending infrastructure: secondary domains, mailboxes and warm-up, set up so outbound stays apart from your main domain.
- Replies and meetings logged in the CRM, so outbound shows up next to the rest of your pipeline.
Workflow automation
We connect your tools so routine steps run without someone copying data between them.
Tools: n8n, Make, Zapier, custom code and APIs
- Workflows in n8n, Make.com and Zapier: form to CRM, CRM to Slack or email, spreadsheet to database, and similar.
- We pick the tool that fits the job and who will maintain it afterwards.
- Custom code and APIs when no-code runs out: unusual data, volume, or a system that has no ready-made connector.
AI automation and AI-built software
We use well-known AI tools to automate real tasks and to build software faster.
Tools: Claude by Anthropic, ChatGPT by OpenAI, Lovable and other well-known AI tools
- Drafting: first drafts of replies, summaries and internal documents for a person to review.
- Classification: sorting inbound leads, requests and tickets into the categories your team already uses.
- Internal tools: small apps and dashboards built for your team's own process.
- AI steps inside workflows, wired into your CRM and the rest of your stack.
Paid advertising: Google Ads and Meta Ads
We set up the ad accounts and the tracking behind them, and report on them from your CRM.
Tools: Google Ads, Meta Ads, HubSpot
- Google Ads and Meta Ads account and campaign setup.
- Conversion tracking, so a form fill or booking is recorded as an event.
- Ad leads flowing into HubSpot with their source, campaign and landing page attached.
- Reporting that follows a lead from ad click to deal, rather than stopping at the click.
How it connects to the CRM and the build work
Marketing automation works best when the CRM underneath is set up properly. The same team that runs your HubSpot portal sets up the lifecycle stages, scoring and routing described above.
When a workflow needs more than a no-code tool, the same team writes the code. See custom development and integrations.
How a project runs
Step 1
Review
A free call to look at your current tools, lead flow and what the team needs next.
Step 2
Scope
We write down what will be set up, in which tools, and what you need to provide.
Step 3
Build
We configure and connect the tools, and write code where no-code runs out.
Step 4
Hand over
You get documentation and a walk-through. Ongoing work is scoped per requirement.
Pricing: projects are quoted per requirement after the review. Ongoing marketing work is scoped per requirement. How pricing works
Tools we work in
Email and WhatsApp automation
Mailchimp
HubSpot
Mailgun- Maildoso
Prospecting and outbound
- Apollo
ZoomInfo
Workflow automation
n8n
Make
Zapier
AI tools
Claude (Anthropic)
ChatGPT (OpenAI)- Lovable
Paid advertising
Google Ads
Meta Ads
Logos belong to their owners and are shown only to name the tools we work in. They don't imply endorsement.
Questions about this work
What does marketing automation and RevOps work include?
Lead routing, lifecycle stages, lead scoring, attribution reporting, data hygiene and the handoff between marketing and sales. We set these up with HubSpot as the main system.
Which tools do you use for email and WhatsApp automation?
For email we work with Mailchimp, HubSpot, Mailgun and Maildoso. WhatsApp flows are connected to your contact records in the CRM. We confirm the WhatsApp setup with you during scoping.
Can you run outbound prospecting for us?
We build the outbound setup: list building and enrichment with tools like Apollo and ZoomInfo, sequences, and the sending infrastructure behind them. Replies and meetings are logged in your CRM.
Should we use n8n, Make, Zapier or custom code?
We pick the tool that fits the job. n8n, Make.com and Zapier cover most connections between tools. When the data, volume or system does not fit a no-code tool, we write custom code against the APIs.
What kind of AI work do you do?
We use Claude by Anthropic, ChatGPT by OpenAI, Lovable and other well-known tools to automate tasks such as drafting and classification, and to build internal tools. We scope each piece with you before starting.
Do you manage Google Ads and Meta Ads?
We set up Google Ads and Meta Ads, the conversion tracking behind them, and reporting tied to your CRM. We agree the details of ongoing ad work with you during scoping.
How is this work priced?
Projects are quoted per requirement after a free review. Ongoing marketing work is scoped per requirement as well. Monthly hour blocks at USD 25 per hour per person apply to CRM management.
Are you a partner of the tools you work with?
We work in these tools, and naming a tool does not mean a partnership or endorsement. The one status we hold is a listed HubSpot Solutions Partner.
Tell us what to automate
Book a free Systems Review. We'll look at your tools and lead flow with you, and if we're a fit, send a written scope and quote afterwards.
Book a free Systems Review